BRIEF

To design a logo and label for Basma’s beautiful designs which are currently featured on her silk scarf collection.

ABOUT

Basma’s designs are full of vibrancy and elegance. I therefore felt that a minimalist logo and design would work most effectively by balancing out the busy designs with a simple label that compliments the different pieces in her collection with a classically modern touch, while the logo features a geometric font to embrace her geometric design style.